455: Discover Event-Driven Platform Technology, with BlackBerry Radar
Shannon Hamilton of BlackBerry Radar is an expert in asset tracking technology and its application in the supply chain. She emphasizes that successful digital transformation hinges on effective change management and choosing scalable technology partners. Shannon advocates for a data-driven approach, stating, "you can't manage what you can't measure," and explains how digitizing physical assets provides insights far beyond simple location tracking. She shares a case study where a customer improved asset turn times by 10% by using BlackBerry Radar to gain visibility into their container fleet, demonstrating a clear path to operational efficiency.
Today I’m joined by BlackBerry Radar, a solution – combining device hardware, secure communications network, and dynamic cloud platform – that was engineered for intelligence.
BlackBerry Radar is an intelligent, secure, and user-friendly asset tracking and monitoring solution, providing reliable industry-leading visibility into a range of fleet assets, including trailers, flatbeds, chassis and intermodal containers.
Today, Shannon Hamilton, Vice President at BlackBerry Radar, joins me to talk all about technology. We’ll be sharing the digital trends shaping 2025, and the challenges we’re up against when it comes to tech implementations. We’ll be exploring why tech is the perfect foundation for process optimization, and the benefit of combining technology implementation with physical assets. And, we’ll be putting the spotlight onto the amazing benefits of BlackBerry Radar’s scalable Asset Tracking Solution.
Guest bio:
Shannon Hamilton is a cross-functional executive who has been sought out for her demonstrated success in; sales leadership with high growth companies, driving results – the right way, building and developing dynamic teams, collaborative problem-solving and authentic leadership traits. Leveraging diverse industry experience in conjunction with highly beneficial functional experiences in sales, operations and marketing to accelerate organizations revenue objectives.
An introduction to Shannon and BlackBerry Radar.
From AI and blockchain to IoT, the big digital trends that are going to shape 2025.
The biggest challenges Shannon sees across the industry when it comes to technology.
The business-level challenges standing in the way of successful tech implementations and digital transformations.
Why technology is a foundation for process optimization, the importance of focusing on integrating the right tech into our businesses, and why it’s OK to try out multiple technologies.
The benefits of combining technology implementation with physical assets, and how it can drive business improvement.
BlackBerry’s Radar Asset Tracking Solution, how it works, and how it’s delivering more data for customers.
How BlackBerry Radar pulls data together into one pane of glass, and the benefits for their customers.
Why, in a climate of cost-cutting, disruption, and failing digital transformation projects, scalable technology solutions are key.
A case study showing how BlackBerry Radar helped a customer improve turn times and move assets through their lanes faster, ultimately driving operational efficiency, reducing cost, and improving revenue.
What 2025 has in store for BlackBerry Radar.
Resources & Links Mentioned
- Head over to BlackBerry Radar’s website now to find out more and discover how they could help you too. You can also connect with BlackBerry Radar and keep up to date with the latest over on LinkedIn, or you can connect with Shannon on LinkedIn.
- If you enjoyed this episode and want to hear more from BlackBerry Radar, check out 358: Harness The Power Of Asset Tracking Engineered for Intelligence, with BlackBerry Radar, 322: Innovative Asset Tracking Made Easy, with BlackBerry Radar or read Shannon Hamilton on Authenticity and Bringing Diversity to Transportation & Logistics.
- Check out our other podcasts HERE.
