
467: Put The Pedal To The Metal with Hassle-Free Rentals & Leasing, with Premier Trailer Leasing
Craig Barth is the Chief Financial Officer at Premier Trailer Leasing, where he is an integral part of the executive team guiding the company's growth and operations. With a background in financial leadership roles at prestigious organizations like Ford Motor Company and Citigroup, he brings extensive experience to the supply chain industry. Barth advocates for a partnership-based approach, emphasizing flexibility and leveraging data to help customers make informed decisions about their fleets. He shares that in uncertain times, leasing provides a crucial advantage by allowing companies to manage capital expenses effectively while accessing modern, tech-enabled equipment.

Today I’m joined by Premier Trailer Leasing – driven by integrity, they’ve been on the road since 2005.
Premier Trailer Leasing is a leading trailer leasing and rental company in the US, specializing in long-term leasing and short-term rental services for a wide range of semitrailers, including over-the-road vans, flatbeds, refrigerated equipment, and chassis. With one of the largest fleets in the industry and a growing nationwide network of locations, Premier are committed to providing exceptional service and value to their customers.
Today, Craig Barth, Chief Financial Officer at Premier Trailer Leasing, joins me to talk all about Premier Trailer Leasing and what they do; understanding whether your business needs to buy, rent or lease; the cargo tracking innovations moving the needle for transportation visibility; and leveraging fleet management to position for success.
Guest bio:
Craig Barth first joined Premier Trailer Leasing in 2017 as Vice President and General Manager, and assumed the role of Chief Financial Officer three years later. Throughout his career, Craig has taken on financial leadership roles at prestigious organizations including Ford Motor Company and Citigroup. Craig serves as an integral member of the Premier Trailer Leasing executive team as the company grows its operations and scale for continued success in the trailer leasing and rentals industry.
An overview of Premier Trailer Leasing – who they are, what they do, and how they help their customers.
What sets Premier apart, and the secret to their success as they celebrate 20 years in business.
From economic issues to continued overcapacity, the biggest challenges in the transportation industry right now.
Premier’s inventory of over 65,000 trailers and network of locations across the US, and how customers can work with them.
The difference between trailer renting and leasing, the benefits to each, the factors businesses need to consider when they’re deciding whether to buy, rent or lease, and how Premier help businesses decide what’s right for them.
The ideal client for Premier Trailer Leasing.
Premier’s trailer and cargo tracking solution, and an overview of some of the most promising innovations they’re seeing in the space, from cargo sensors and volume metrics to weight and door sensors.
How Premier find the balance between supporting clients and managing their own business in uncertain times, and how Premier data gives clients a competitive advantage.
A case study detailing how Premier helped a large packaged goods company, that had always owned 100% of their fleet, cut their maintenance costs in half through strategic trailer leasing.
What we can expect from the industry as we look towards the second half of 2025. “We’re approaching the second half of the year cautiously optimistic. There are going to be a lot of opportunities out there, we hope there will be some resolution to a lot of the chaos and uncertainty that’s in the market. But we are going to see some price increases.”
Resources & Links Mentioned
- Head over to Premier Trailer Leasing’s website now to find out more and discover how they could help you too. You can also connect with Premier and keep up to date with the latest over on LinkedIn, Facebook or YouTube, or you can connect with Craig on LinkedIn.
- If you enjoyed this episode and want to hear more about trucking, check out 460: Discover the Limitless Value of Dedicated Freight in Today’s Market, with Werner, Where are trucking rates headed in 2025? 7 execs weigh in – Supply Chain Dive, or 429: Women In Supply Chain™, Kameel Gaines.
- Check out our other podcasts HERE.
