Today I’m joined by GreyOrange, a company providing real-time visibility across all omnichannel nodes while seamlessly orchestrating robotic agents, people, inventory and systems.
GreyOrange is shaping the future of warehouse orchestration and store inventory management. Vendor-agnostic and built to scale, GreyOrange is helping customers reduce their cost per unit, eliminate lost inventory, enhance worker productivity and safety, and elevate in-store experiences.
Today, Akash Gupta, co-founder and CEO, joins me to talk all about GreyOrange and what they do, the warehousing and inventory challenges impacting businesses right now; taking a vendor-agnostic approach to technology; and creating hyper-intelligent orchestration.
Guest Bio:
As Chief Executive Officer, Akash Gupta leads GreyOrange’s strategic direction globally and is central to the company’s culture of innovation. His primary focus is driving research and development and attracting the brightest talent globally as the company uniquely blends Artificial Intelligence, software design, robotics, mechanical engineering, electrical engineering and data science to transform fulfillment for companies worldwide. While still a student at Birla Institute of Tech and Science, a top-5 college in India, Akash teamed up with fellow student Samay Kohli to begin winning global robotic competitions and the success led them to found GreyOrange. He proceeded to build an R&D engine able to unite multiple software and robotic technologies to transform the fulfillment operations of companies around the world. Akash has led mentoring sessions and workshops at more than 25 educational institutions globally, including Stanford University, Louisiana University, MIT, IITs, and IIIT. Akash was named to MIT Technology Review’s global list of “35 Innovators under 35,” has designed and implemented an active underwater Sonar Stabilization System at the University of Louisiana and served on the Chief Organizing Committee of RoboCup 2011-2012.
IN THIS EPISODE WE DISCUSS:
[03.43] Akash’s background and how and why he co-founded GreyOrange.
“When we were in college, we were building humanoids… But the technology wasn’t mature enough, so we explored industries that could really benefit from a combination of AI and robotics – and supply chain came to light!”
[06.33] The story behind the name GreyOrange, and why culture is key to business success.
[08.25] An overview of GreyOrange – who they are, what they do, and how they help their customers.
[13.27] The ideal client for GreyOrange.
[15.55] The current challenges and considerations in warehousing and inventory, and why optimizing inventory is crucial.
“Optimizing inventory and working capital has been top of mind for the last few years, and balancing between warehouses and stores – how do you make sure you’re able to use every single node?”
[19.56] How industry challenges, and the way businesses are thinking about their changing operations, are driving GreyOrange’s approach to innovation with flexibility, machine learning and commercial collaboration in mind.
[23.40] GreyOrange’s warehouse orchestration solution GreyMatter, and what makes it ‘hyper-intelligent.’
“It’s looking at every single aspect of the warehouse every second, and evolving the decision that can be taken for the next second.”
[27.54] The challenge of change management, and how GreyOrange encourage tech adoption by empowering teams.
“Change management is still a challenge in the industry… When you go from a manual warehouse to a technology-driven warehouse, leadership can feel that they’re losing control, so we give them enough real-time visibility and power to influence decisions.”
[31.51] From 30-40% cost-per-unit reduction to 250 thousand units picked per day, how working with GreyOrange drives big results in warehouses.
[35.01] GreyOrange’s approach to multi-robot infrastructures.
“We support a wide spectrum of AMR’s… GreyOrange is pretty much the only software that can bring all of these technologies together.”
[37.45] The growth of GreyOrange’s other flagship solution, gStore.
“We’ve gone from having no presence in retail stores in 2022 to now operating more than 3,000 stores, connected to tens of thousands of IoT devices.”
[41.00] Why GreyOrange put a focus on store associates to create a better experience for the end consumer, and why that’s crucial for successful tech adoption.
[43.19] A case study exploring how GreyOrange helped Fabletics with store inventory accuracy, boosting sales across their store network by 15-20% and increasing customer satisfaction, in only nine months.
[46.03] Why GreyOrange is investing in building even more intelligent foundational models for warehouses and stores in 2026.
RESOURCES AND LINKS MENTIONED:
Head over to GreyOrange’s website now to find out more and discover how they could help you too. You can also connect with GreyOrange and keep up to date with the latest over on LinkedIn or YouTube, or you can connect with Akash on LinkedIn.
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