526: Supercharge Your Data, with Nauta
Valentina Jordan is the co-founder and CEO of Nauta, an AI-native operating system for supply chains. With a background in product and technology, including experience at one of Latin America's first unicorns, she co-founded Nauta to solve logistics pains her partner experienced firsthand in his family's business. Jordan advocates that being "AI-native" is a mindset focused on solving problems with AI first for speed and scalability. She shared a case study where Nauta uncovered that a client's $30,000 daily penalties were caused by a supplier shipping too early, demonstrating how unified data reveals the true root of operational issues.
Today I’m joined by a company that’s helping shippers gain end-to-end visibility, automated workflows, and SKU-level insights that power smarter, faster decisions: Nauta.
Nauta is the AI-native operating system for the global supply chain that unifies data to create a single source of truth. Trusted by multinational leaders in food, beverage, retail, and industrial goods, Nauta helps global enterprises anticipate risk, optimize performance, and keep trade moving.
Today, Valentina Jordan, CEO and Co-Founder at Nauta, joins me to talk all about Nauta and what they do; centralizing data to finally make it actionable; the power of being AI-native; and going beyond visualization to modernize execution, decrease complexity and expand margins.
Guest bio:
Valentina Jordan is the Co-Founder and CEO of Nauta, the AI-native operating system for global supply chains. Previously, Valentina led product for Rappi’s largest business segment, where she helped build and scale the core product stack behind Latin America’s largest delivery platform. Her experience spans high-growth operations and investment strategy, including leadership roles at Amazon and Canary VC. At Nauta, Valentina brings a product-first, systems-level perspective to rethinking how global trade operates, tackling the industry’s most foundational challenge: building clean, structured data infrastructure that enables smarter decision-making across supply chains.
An introduction to Valentina, her background, and how she came to co-found Nauta.
An overview of Nauta – who they are, what they do, and how they help their customers.
The ideal client for Nauta.
What it means to be AI-native, and the power in having solutions that are built with AI from the ground up.
Why shippers still spend most of their time in emails and Excel, and how Nauta capture and unify that disparate data.
Why operations are still 63% manual, and why it’s so important to leverage technology to support the transactional nature of supply chain.
How Nauta brings all data sources together through integrations and stakeholder connections and centralizes it in an AI context engine.
The importance of timely decision-making, and how Nauta leverages their understanding of the day-to-day life of operators to remove noise, add value, and turn visibility into action.
What decision latency means for businesses, how Nauta can help with both cost savings and revenue generation through automation, and why a top down approach to change management is critical to success.
Why companies are leaving money on the table if they don’t go beyond visualization to modernize execution.
How Nauta is helping customers decrease complexity and turn data chaos into clarity, to tell clear business stories.
A case study exploring how Nauta helped a client spending $30,000 per day on penalties dig deeper to understand and solve the real issues behind the cost.
The future for Nauta.
Valentina’s experience at Manifest, and what it says about supply chain in 2026. “It’s a celebration that the industry is growing… It’s looking for change, it’s ready to adapt, and we need to stop seeing supply chain as an antiquated industry that isn’t ready for transformation.”
