Women In Supply Chain™ leadership are transforming the industry when it’s needed most during endless disruptions that have only grown over the last year. Traditional approaches don’t apply anymore, and that means that fresh perspectives and diversity in thought from leaders with different backgrounds with unique life experiences are increasingly important.
More and more consumers are paying attention to where their purchases originate—and it’s changing the way companies do business. With social media, constant headlines online, and blogs and podcasts dedicated to the topic, consumers know more about the supply chain journeys behind their favorite brands than ever before. And, they’re asking tougher questions: How were these materials sourced? What’s the carbon footprint of getting it to my doorstep? Were the workers who made it treated fairly? Ongoing climate events and increasing exposure to labor conditions across the globe are creating a drumbeat of dialogues online and off about ethical production, sustainability, and finding brands aligned with consumer values.
Generational change and a growing focus on sustainability and corporate responsibility are motivating consumers to find more sustainably and ethically produced and sourced goods. Even as cost-of-living pressures grow across nations, some shoppers are still willing to spend almost 10% more on average for sustainably produced or sourced goods. A contributing factor? Almost nine in ten consumers report experiencing climate-change disruptions in their daily lives.
Shoppers want proof that their purchases are made responsibly. In response, companies are mapping out their supply chains, investing in greener logistics, and publishing detailed sustainability reports to show progress. Labels like “carbon neutral” or “ethically sourced” are now signals of trust as more people shop with greater intention. Sustainable supply chains are quickly becoming the new standard, turning conscious consumption from a trend into a movement.
Many companies are working to respond, but are still figuring out how to turn big promises into real progress. Most major brands have some kind of ESG or sustainability program in place, but putting those goals into action is the toughest part. It takes time, money, and meaningful progress. Still, companies are pushing forward—testing new green technologies, switching to renewable energy, and working with suppliers to make their operations more transparent. Business leaders see that corporate social responsibility is no longer just about doing the right thing—it’s about staying relevant, resilient, and trusted in a market with more engaged and educated consumers.
At Let’s Talk Supply Chain, our Women In Supply Chain™ series is more than a call to action; it’s a movement. There’s a growing presence of Women In Supply Chain™ who see and approach things differently, with new approaches and solutions. Our Let’s Talk Supply Chain Women In Supply Chain™ program, blog, and podcast series showcase the importance of greater gender representation. This month’s featured leader knows all about the importance of allyship in lifting women’s voices and the importance of corporate social responsibility programs and true solutions for companies looking to limit their carbon footprint.
This month, we are honored to highlight Manoela Peixoto, the Corporate Sustainability Manager for Apex Logistics International. She has over 15 years of experience in navigating the complexities of supply chain operations, pricing strategies, and now, environmental impact. Manoela boasts a master’s degree from the Universitat de Barcelona and a certificate in project management from the University of Washington. She is driven by connecting with people, understanding the complexity of global operations, and building solutions that make logistics more sustainable.
1. How did your supply chain journey start?
My passion for Supply Chain and Logistics started early. I earned both my bachelor’s and master’s degrees in International Business, and I was that friend who got excited about containers on the highway and couldn’t wait to explain incoterms. That curiosity led me to roles in import/export operations and procurement and pricing across Brazil, Spain, and the United States. I have to confess that it’s even showing off on my 4-year-old daughter. Every time she gets a new toy, she says, “This toy traveled a looong way to me!” Today, I lead the Sustainability Program at Apex Logistics International, focused on how we can help our clients move goods more responsibly.
2. How have mentors played a role in your growth as a woman in supply chain?
I’ve had great mentors throughout my career. Not formally, but through meaningful relationships. I believe that if you ask questions and listen with curiosity, you can learn so much. Early in my career, I had a boss who trusted my judgment and gave me room to learn on the job. Our conversations about decision-making taught me to trust my instincts, a lesson I carry with me to this day. In a previous role, I had another informal mentor who later hired me. She cared deeply about both her work ethics and her team, and showed me that we can be the kind of leaders we aspire to become.
3. What’s your experience working in a male-dominated industry?
Having worked in supply chain and logistics across multiple countries, my experience as a woman has been surprisingly positive. It hasn’t been perfect, but I’ve been fortunate to have supportive colleagues, managers, and allies along the way. One of the biggest lessons I’ve learned, and honestly, continue to work on, is to trust myself and speak up. Women often downplay our achievements, but it’s so important to learn how to confidently own and communicate them.
4. When did you find your voice in your career?
Many experiences have shaped who I am and how I lead today. The first pivotal moment was when I led a team of young professionals. I was in my late twenties myself, and I realized how much influence a leader can have not just on someone’s career, but on their life. Talking with them about their goals and growth made me understand the kind of leader I wanted to be: one who leads with empathy, curiosity, and genuine care.
The second has been in my current role, where I’ve found my voice through collaboration with customers, suppliers, and across the entire ecosystem of supply chain sustainability. Working together to find innovative, low-carbon solutions has shown me the power of shared purpose and collective change.
And finally, becoming a mom transformed my perspective. It made me value my time and commit to setting an example for my daughters. I want them to grow up knowing that work matters, and that they can become anything they choose, as long as they do it with integrity and commitment.
5. What advice do you have for Women In Supply Chain™ and others looking to start a career in the industry?
My advice for Women In Supply Chain™ is to know your strengths and not be afraid to show them. In this field, you have to be adaptable and ready to pivot quickly. Build relationships, grow your network, and always think about how things can be done better. Don’t be afraid of change, as technology is constantly evolving, and we should use it to our advantage.
And to any women who are immigrants, please know that your background is not a barrier—it’s your strength. We bring care, empathy, and strong ethics to our work. And that matters. Stay curious, trust your voice, and don’t be afraid to take up space. You have every right to be here, and the industry needs what you bring.
6. Who do you admire in and outside of the supply chain?
It’s hard to name just one person because I’ve been fortunate to work with so many people I admire. I am inspired by people who not only care about their work but also about the people around them.
Outside of the industry, I’ve been blessed with an incredible family. My parents are some of the hardest-working people I know. I can go all the way to my great-grandfather, who immigrated from Lebanon to Brazil, worked his way up… and taught our family that “a day without work is a lost day”. His journey still inspires me every day.
7. What have you learned on your supply chain journey so far and what’s next?
So far, I’ve learned that I’m more resilient and adaptable than I ever gave myself credit for and grown to trust my instincts, speak up, and lead with empathy.
Looking ahead, I’m excited to keep exploring how we can move goods more responsibly. Open to new technologies that support greener transportation, such as EVs and renewable fuels. I want to stay curious, and ready to do business in a different way, because that’s what the future of supply chain is.
I’m working towards expanding my individual impact in Sustainability: continuing to push for better and cleaner solutions in logistics, and exploring innovative ways to reduce our environmental footprint.
I continue to invest in my personal growth. With young kids, it’s so hard to find the time, but I’d like to continue to build my confidence as a leader and learn new skills in the sustainability space.
And lastly, I am dedicating to continuing to lift others up: I would love to mentor more, share more, and create space for others—especially women.
8. What does this Women In Supply Chain™ feature mean to you?
It’s a great honor to be featured in this series alongside so many incredible women, not only as a woman, but as an immigrant working in Supply Chain in the United States. I hope that by sharing my journey in supply chain, which started in Brazil, continued with my master’s in Barcelona, and brought me to the United States, I can inspire others who are forging their own path. Working and learning across different cultures has shaped how I see the world. In the end, it’s always about the people. This feature feels special.
We hope our Women In Supply Chain™ blog series inspires readers to reimagine what’s possible, take action, and bring people from different backgrounds together for stronger and more meaningful collaboration. Keep reading our Women In Supply Chain™ Blog.
Women In Supply Chain™: Empowering Your Journey at Every Career Stage
Whether you’re just starting or leading at the highest levels, our Women In Supply Chain™ membership programs are designed to support you in every career phase. We offer multiple tailored tiers to help you connect, grow, and lead within the supply chain industry.
Women In Supply Chain™ Connections
Build Your Network. Shape Your Future. ($199/year)
Step into a vibrant community where you can share, learn, and grow as a woman in supply chain. Whether you’re just beginning your career or seeking support in your current role, Women In Supply Chain™ Connections provides an essential space to connect, network, and thrive. For $199 a year, you’ll will:
What you’ll experience:
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Dynamic virtual discussions on pressing industry topics
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Exclusive access to targeted job opportunities through our community board
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Meet-ups to build authentic relationships with peers
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Bi-annual virtual networking events with industry leaders
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A supportive community that champions your growth
Perfect for: Supply chain professionals seeking to expand their network and tap into a supportive community of like-minded women.
Connect, Collaborate, and Grow with Women In Supply Chain™ Connections
Are you a woman navigating the dynamic world of supply chain? Join our vibrant community and gain access to:
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Virtual discussions on relevant topics
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Community job boards and local meetups
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Bi-annual virtual networking events
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And much more!
Join today for just $199 a year!
Meet Our Sponsors
The Women In Supply Chain™ Forum was created by Marina Mayer and Jason Desearle to foster real connections—bringing men and women together to network, learn, and build lasting bonds beyond traditional conferences. It’s about strengthening pipelines, creating a community of advocates, mentors, and trusted peers. Similarly, the Women In Supply Chain™ Award was born from a need to recognize female leaders navigating challenges and driving change. Since its inception five years ago, it has grown to nearly 400 submissions, celebrating the achievements of women shaping the future of supply chain. Find out more: Supply & Demand Chain Executive.
About the Author
Naomi Sylvian is a content marketing leader with more than 17 years of experience, and the editor of Let’s Talk Supply Chain™’s Women In Supply Chain™ series. Her works have appeared on Forbes, Mashable, Business Insider, The Muse, and Yahoo, and have been mentioned by The New York Times Online. Naomi mentors at-risk teens to fight recidivism and contribute on a local level, working with the Arizona Department of Juvenile Corrections.
