Bill Catania tells us all about OneRail; the challenges & opportunities around capacity; & why he believes that technology can’t change all outcomes, but people can.

349: Deliver a Frictionless Last Mile, with OneRail

Today I’m joined by award-winning logistics platform OneRail.

OneRail is a last mile delivery fulfillment solution providing shippers across all verticals with Amazon-level dependability and speed to keep their delivery promise. With a real-time connected network of 10 million drivers, OneRail finds the right vehicle for the right delivery so shippers gain low prices and greater capacity to rapidly scale their businesses.

Today Bill Catania, Founder and CEO of OneRail, joins me to talk all about how and why One Rail was founded and what they do; the challenges and opportunities around capacity; and why OneRail believe that technology can’t change all outcomes – but people can.

Guest bio:

Tech entrepreneur Bill Catania is Founder & CEO of OneRail, an Orlando-based omnichannel fulfillment solution giving brands Amazon-level speed and dependability to offer exceptional customer experience. OneRail was recently named to the Inc. Best Workplaces 2023, No. 23 on Forbes’ list of America’s Best Startup Employers 2023, No. 48 on the Inc. 5000, SupplyChainBrain’s 100 Great Supply Chain Partners and the FreightTech 100 for the second-straight year. Catania won the SCLA Pitch Tank Contest, was a Supply & Demand Chain Executive Pros to Know award-winner, as well as an Orlando Business Journal Game Changer and Fire Award-winner. He founded digital coupon pioneer M-Dot Network, leading his team to win the Amazon Web Services Start-Up Challenge, besting 1,500+ companies from 23 countries.




[06.16] Bill’s entrepreneurial journey, and the shopping experience that led him to establish OneRail.

“It all started with a bad customer experience!”

[08.30] The concept behind the name ‘OneRail,’ and the expertise and fresh perspectives being injected into supply chain by people coming in from other industries – just like Bill.

[11.18] The ideal client for OneRail.

[13.54] The key challenges OneRail customers are facing, and how OneRail develops solutions to tackle them.

“When we started having conversations with big commercial shippers, we heard the same pain points over and over again – fragmented supply, lack of visibility, no single integration point, capacity was mismatched with demand and customer experience was bad.”

[15.13] A closer look at OneRail’s integrated network and its benefits.

“The shipper is in total control.”

[16.04] The challenges and opportunities around capacity; building partnerships that meet a need; and how OneRail operates as a true extension of its customers.

[22.18] What visibility means to OneRail; the importance of creating the best customer experiences; and how OneRail is helping clients to evolve their fulfillment infrastructures to provide an Amazon-level experience.

[23.58] OneRail’s approach to exception management, and the benefit to be found in empowering people with technology.

“Our first line of approach to exception management is data… then it’s humans. There will always be a need for humans… but we have a 71x leverage on human capital because of our technology.”

[25.21] A case study showing how OneRail helped a key customer that was struggling to offer expedited delivery across their network. Within one year, OneRail got them live with a 98% on-time rate, in all 120 warehouses, and with a 20% reduction in transportation costs.

“I can’t disclose what the sales lift has been, but it’s been appreciable to the point where they invested in our last funding round.”

[28.18] What onboarding and integration look like with OneRail.

[30.45] The future for OneRail.




Head over to OneRail’s website now to find out more and discover how they could help you too. You can also connect with OneRail and keep up to date with the latest over on LinkedIn, Facebook, YouTube or Twitter, or you can connect with Bill on LinkedIn.

This episode was filmed at Home Delivery World 2023. If you enjoyed it, and want to explore some of the other great content filmed at the event, why not check out episode 348: How COVID Changed Last Mile Delivery Forever, with SEKO.

Check out our other podcasts HERE.

Join the secret Society of supply chain

Find out which membership is right for you

Join the
Let's Talk Supply Chain™ Newsletter

Leave a Comment

Shopping Cart