494: The Digitization Dilemma: Overcoming Transformation Failures with Shippeo
Anand Medepalli is the Chief Product Officer at Shippeo, bringing over 25 years of experience in supply chain, transportation, and product strategy. With a background that includes a VP role at Blue Yonder, he specializes in big data, machine learning, and AI. Medepalli argues that successful digital transformation hinges on an incremental approach, emphasizing that high-quality data and outcome-focused workflows are more critical than large, top-down initiatives. He shares how Shippeo treats data quality as a core product, enabling customers to build resilient supply chains and make better, fact-based decisions with their partners.
Today I’m joined by a leader in the ‘2025 Gartner Magic Quadrant for Real-Time Transportation Visibility Platforms’, Shippeo.
Shippeo is changing the game for multimodal, bringing real-time transportation visibility to shippers and logistics providers so they can build resilient, sustainable and customer-centric supply chains.
Today, Anand Medepalli, Chief Product Officer at Shippeo, joins me to talk all about digitization. We’ll be diving into why most supply chain transformations fail, and why AI isn’t a quick fix. We’ll be exploring why data is the foundation for everything and why workflows matter. And we’ll be talking about the ideal digitization endgame that actually delivers outcomes.
Guest Bio:
Anand has over 25 years of experience as a trusted advisor with leading companies in product strategies, commercial account strategies, and asset planning decisions in transportation, supply chain, and financial services. He has spent much of his career advising companies and defining innovative solutions to drive their growth. Before Shippeo, Anand was Head of AI Solutions at ServiceNow, following the acquisition of Element AI, where he was Head of Products. Previous to this experience, Anand worked for several years at Blue Yonder, as the VP of Retail Planning products.
An introduction to Anand and Shippeo.
The latest Gartner data on the state of supply chain digitization, and why most transformations fail to deliver the promised value.
Why AI isn’t a quick fix for all your digitization challenges.
Why data is the foundation for success, and the importance of building trust.
How Shippeo is investing in data quality, and why it’s so critical as they support customers on their digitization journeys.
Why visibility alone isn’t enough, and how people, AI, and good data also need to be weaved in to drive success.
Why workflows are crucial, and how they help to bridge the gap between ‘knowing’ and ‘doing.’
How to define simple but effective workflows that focus on outcomes.
The business impact you can create by working with Shippeo. “You can live with fewer surprises, let Shippeo give you a little more tranquility.”
Resources & Links Mentioned
- Head over to Shippeo’s website now to find out more and discover how they could help you too. You can also connect with Shippeo and keep up to date with the latest over on LinkedIn, Facebook, Instagram or X (Twitter), or you can connect with Anand on LinkedIn.
- If you enjoyed this episode and want to hear more from Shippeo, check out 443: Mastering Visibility: Insights from LogTech Live with Shippeo, 486: Revealed – The Number One Way To Make Your Supply Chain Future-Proof or 475: Leverage Real-Time Transportation Visibility, with Shippeo
- Check out our other podcasts HERE.
